Tova Uvrucha was established in 2015 by active community leaders involved in helping many struggling families, locally and abroad. At the helm of Tova U'vrucha stands Rabbi Yoel Yisroel Zupnik from Williamsburg, Brooklyn.
Having witnessed the humiliation of countless young Israeli men going door-to-door to raise funds for themselves, Rabbi Zupnik was spurred to provide a framework of financial assistance.
What started as a one-man operation has since morphed into a large organization with offices in Brooklyn and Israel, a staff of hundreds of volunteers, and an annual budget of over $120,000,000.